If you’ve ever scrolled through collectible toy communities, visited Pop Mart shelves, or browsed through the latest designer vinyl figures, chances are you’ve come across Labubu — the wide-eyed, fang-toothed character that leaves you wondering:
“Wait… is this thing cute or scary?”
That question has sparked debates, discussions, memes, and even inspired collectors to build entire displays around Labubu’s eccentric charm. So what’s the deal? Why is Labubu so loved — and why does it feel like a mashup between something out of a dream and a slightly spooky fairytale?
Let’s explore why Labubu is both cute and scary — and why that combo works so well.
The Origins of Labubu’s Quirky Personality
Labubu is part of The Monsters series by Kasing Lung, a renowned illustrator and toy designer from Hong Kong. His creative approach combines childlike charm with a touch of eerie fantasy — and Labubu is the perfect reflection of that imaginative world. With oversized ears, sharp little teeth, expressive eyes, and an almost mischievous grin, Labubu isn't your typical “kawaii” (cute) character. But that’s what makes it so special.
Why People Find Labubu Cute Let’s break it down.
Its sneaky smile and tiny fangs aside, Labubu wins hearts for several adorable reasons:
- Small and huggable: The vinyl figures and plush dolls are palm-sized or plushie-sized — instantly triggering that “aww” factor.
- Labubu’s charm also comes from its soft expressions—many figures show it peacefully asleep, happily dressed up, or indulging in small joys like desserts.
- Relatable personalities: Every themed series shows Labubu doing something familiar — chilling on the couch, dressing up for Halloween, or sipping cola — which adds a warm, human touch.
- It’s not simply a toy — Labubu connects with fans through its quirky personality, making it feel like part of a bigger community. Whether you’re introverted, quirky, gentle, or bold, there's a version of Labubu that reflects you.
But Wait… Is Labubu Actually Scary?
Let’s be honest: Labubu isn’t your average “cute bunny.”
- Those teeth! The sharp fangs give a slightly sinister vibe — almost like a mischievous goblin or a forest spirit from folklore.
- The wide eyes: They’re endearing to some, intense to others — and they definitely give off a “don’t mess with me” energy in certain poses.
- The mysterious backstory: As part of The Monsters, Labubu’s world is full of magical forests, odd creatures, and emotional undertones. It doesn’t dive into darkness, but it’s far from being all bright and cheerful too.
- Perfect for Halloween or gothic decor: Some collectors even use Labubu to decorate spooky spaces — not because it's terrifying, but because it walks that fine line between “weirdly adorable” and “strangely mysterious.”
The Sweet Spot: Between Cute and Creepy
Labubu’s charm lies in how effortlessly it balances cuteness with a hint of mischief.
Unlike traditional toys that fit into just one category — either cute (like Hello Kitty) or scary (like Chucky) — Labubu lives in that magical in-between. And in today’s world, where people crave uniqueness and emotional connection, Labubu gives both. It’s comforting, expressive, slightly weird, and wonderfully fun. It makes you smile, even as you wonder, "What kind of creature is this?"
Labubu’s Popularity Among Adults
- Let’s not forget — Labubu has a huge fanbase among adults, not just kids.
- Design lovers admire its artistic style. Collectors love the limited editions and creative themes.
- Fans of emotional expression love how one tiny figure can reflect moods like joy, sadness, or mystery.
- Owning Labubu isn’t just about cuteness or fear — it’s about connection, imagination, and being proud of what makes you different.
Conclusion: So, Is Labubu Cute or Scary?
It’s truly a mix of both — and that’s exactly what makes it special. Labubu challenges the traditional idea of what a toy is supposed to look like. It embraces weirdness, expresses emotion, and shows that you can be soft and strong, quirky and cool, spooky and sweet — all at once. So whether you’re decorating your room, building a collection, or gifting a friend,
Labubu isn’t just a figure on a shelf. It’s a little piece of magical contradiction — the kind that makes you stop, smile, and say: “I might not know the reason, but I know it’s my favorite."